Join the NCEA to spread awareness of World Elder Abuse Awareness Day (WEAAD), June 15th and help spread the word about this important cause and spark meaningful conversations about elder justice! Use #WEAAD and the tools below to raise awareness on your social media platforms. 

Social Media Guide

This guide includes tips on using social media to promote #WEAAD, tips on composing effective posts, and sample posts. | English | Spanish 

WEAAD Activities on Social Media 

How to participate:  

  • Post 6 facts about elder abuse 
  • Reply 1 thing you can do to prevent elder abuse 
  • Tag 5 friends in your post. Don’t forget to use #WEAAD615! 

Facts About Elder Abuse 

Things You Can Do 

  • 1 in 10 Americans age 60+ have experienced #ElderAbuse. 
  • #ElderAbuse is underreported. 
  • For every 1 case of #ElderAbuse reported, 44 cases are not. 
  • 1 in 14 cases of #ElderAbuse come to the attention of authorities. 
  • Lack of #CommunitySupports increases risk of abuse. 
  • Isolation is a risk factor of #ElderAbuse. 
  • The costs of #ElderAbuse are high for the affected individuals and society alike. 
  • #ElderAbuse reduces older people’s participation in the life of our communities. 
  • Abuse creates healthcare and legal costs, which are often shouldered by public programs like Medicare and Medicaid. 
  • #ElderAbuse costs survivors billions of dollars each year. 
  • The annual loss by survivors of #FinancialAbuse is estimated to be between $2.6 billion and $36.5 billion. 
  • #ElderAbuse is associated with increased rates of hospitalization in the community population. 
  • Learn the signs of elder abuse and neglect. 
  • Learn how we can collectively solve the issue of elder abuse. 
  • Learn how we can all age well and reduce abuse with community programs and services. 
  • Spread the word with friends and family members. 
  • Spread the word about essential community supports like law enforcement, community centers, and public transportation 
  • Spread the word about World Elder Abuse Awareness Day #WEAAD 
  • Reach out and prevent isolation. 
  • Reach out to congregation leaders to give a talk about elder abuse. 
  • Call or visit older loved ones regularly. 
  • Provide respite breaks for caregivers. 
  • Learn more about #AdultProtectiveServices and #LTCOmbudsmen 
  • Volunteer to be a friendly visitor. 


Sample verbiage 

Sample Social Media Posts 

More available in the Social Media Guide and the WEAAD Action Guide

  • June 15th is World Elder Abuse Awareness Day. Older people throughout the United States lose an estimated $2.6 billion or more annually due to elder financial abuse and exploitation. Elder abuse also creates health care and legal costs for our society. However, we can change this. Learn more: http://eldermistreatment.usc.edu/weaad-home #WEAAD 
  • Older people are mistreated more often than we think due to the lack of supports for older people in our communities. It doesn’t have to be this way. Get involved in creating a stronger society that safeguards our communities and prevents abuse. http://eldermistreatment.usc.edu/weaad-home #WEAAD 
  • Supportive communities and resources are essential to engaging older people and preventing abuse. #WEAAD http://eldermistreatment.usc.edu/weaad-home  
  • Educating our communities on how to prevent abuse means we are all doing our part to support everyone as we age. #WEAAD 
  • An estimated 5 million, or 1 in 10, older Americans experience elder abuse, neglect, or exploitation. Working together across our networks, we can generate awareness and foster action to end elder abuse. Let’s work to keep everyone safe as we age. #WEAAD http://eldermistreatment.usc.edu/weaad-home 


Stay Connected!